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A Smart Trick for Attracting Higher Paying AdSense Ads   by: Diane Nassy There are no guarantees in life, so I don’t guarantee that following these tips will bring you more money every time. However, I do guarantee that they will greatly increase your chances of pulling more of the top-paying AdSense ads to your site than if you don’t follow these suggestions. Enough with the disclaimers, let’s get down to the business of making money. Google lets advertisers bid anywhere from a minimum of .05 per click right up to a whopping $100. It should be pretty obvious that you’re not going to get rich running .05 cent ads on your site, but getting a few $100 ads, or even some $10, $20, or $30 ads can’t be a bad thing, right? Now the problem is, Google is pretty closed-mouthed about who is paying what for their ads, and there is no real way to determine which words pay the most per AdSense click. But ah, far away in a parallel universe we find another Pay-Per-Click provider called Overture. It seems that Overture is less sensitive about releasing their top-priced words and anyone who cares to find out what web sites are paying for words and phrases can do so by simply using Overtures tattle-tale special pricing tool (http://www.pixelfast.com/overture/). And it couldn’t be easier to use. You simply type in a key word or phrase and the tool returns a list of advertisers using that word and how much they are paying. It even shows you the actual ad. Oh what a treasure trove of wealth-grabbing results this can be if you know what can be done with that priceless information. Consider this possibility Any key word or phrase that’s worth big bucks on Overture is probably worth big bucks on Google as well, maybe even more, right? So try this experiment: Enter the phrase “SEO Services” without the quotes in the Overture tool (http://www.pixelfast.com/overture/). When I entered that phrase on the day I wrote this article, I was found a company called SEO Inc. that was willing to pay $8.01 per click, followed by SEO Advantage at $8.00, and Online Web Consultants at $6.50. Other bidders appeared below them in the $3.00 range straight on down to some who wouldn’t pay more than a dime per click. Now, if a company is willing to pay that much money for a click on Overture, it is probably willing to pay that or more on Google. Even if that particular company isn’t advertising on Google, you can be pretty sure that the same key phrase is drawing near the same bid price from other companies who do advertise on Google. So what that means is there is no way that you can possibly afford NOT to have some web pages posted somewhere that are targeted to those sweet-paying words. All you have to do is use Overture’s pricing tool to find the highest-paying key words that are related to your site and then optimize those words to start pulling similar ads. If all goes to plan, you can perhaps double, triple, or even quadruple your AdSense revenue without needing any increase in traffic or click-through rate. About the author: Diane provides marketing and internet profit tips. For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com Email : deeljeabiz@gmail.com

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11/19/2008 01:53 PM

Insidious New SEO Ad Product Will Be Hard For Google To Detect (Updated With Google Response) (TechCrunch)

New York-based advertising firm MediaWhiz , never one to worry about gray areas when it comes to advertising, has launched a new product today called InLinks . It's fairly straightforward - advertisers who want their sites associated with specific keywords simply buy ads. Links to those sites are then added to publishers sites whenever those words pop up in content. These aren't ghost links ...

11/12/2008 05:12 PM

YouTube Puts Placement of User Videos Up For Auction (ReadWriteWeb)

This is so cynical it just might work. Google announced this afternoon that YouTube will now allow video publishers, no matter who they are, to bid for sponsored placement for their videos on the site. The program will be based on Adsense technology and is essentially just that - paid search results for user published videos. This is a radical opening of the previously white-listed ...

11/09/2008 10:01 PM

Internal Affairs: Prop. 8 foes question Google's role (San Jose Mercury News)

The staff at the Billy DeFrank Lesbian, Gay, Bisexual and Transgender Center in San Jose weren't exactly happy when they learned just before Election Day that 'Yes on Proposition 8' ads were appearing on their Web site.

11/09/2008 10:01 PM

Internal Affairs: Prop. 8 foes question Google's role (San Jose Mercury News)

The staff at the Billie DeFrank Lesbian, Gay, Bisexual and Transgender Center in San Jose weren't exactly happy when they learned just before Election Day that 'Yes on Proposition 8' ads were appearing on their Web site.

10/23/2008 04:47 PM

Google's New Trick For Getting People To Sit Through Its Video Ads? Biometrics (paidContent.org via Yahoo! Finance)

It's not hard to find people who will say that video ads are annoying, but marketers want to know just how annoying they really are. Or, as they might put, at what point viewers get so irritated they turn off.

10/22/2008 04:29 PM

Google Analytics Upgraded Left And Right (WebProNews)

Google seems to be embracing the Halloween spirit a little early this year.  Its announcement regarding two new Analytics features might be interpreted as a trick, for example, since they're in private beta without a release date.  Then, for a treat, there's not one but four new features that should arrive much sooner. read more

10/23/2008 06:11 PM

Inside GeoEye's $500 Million Imaging Satellite (InformationWeek)

See photos of the Geo-Eye-1 satellite, which will capture ultra high resolution images for Google and U.S. Government agencies from 432 miles above Earth.