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Whats Google AdSense? by: Diane Nassy AdSense may be one of the fastest and easiest ways to monetize traffic to your web site whether you have products or services for sale or you simply provide free content to your visitors. Simply stated, Google AdSense enables website operators to place some code on their site that connects to Google’s ad server content database and pulls keyword-relevant advertising onto the web pages. The webmaster gets paid a percentage of the fee that Google receives from the advertiser every time a visitor clicks on an ad. There is no charge for the webmaster to participate in AdSense. All costs are covered by the advertiser who participates in the AdSense sister program called AdWords. Google’s sends out digital “robots” which use proprietary algorithms to parse the host web page and analyze the content in an effort to determine what keywords are relevant. It reports its findings back to Google’s ad server which then serves ads matching those keywords. Given that the entire process is automated, the “ad robots” do a pretty good job of getting the advertising content right most of the time. The History of Google AdSense Google AdSense has its roots in the old “Google Content-Targeted Advertising” program which they introduced back in March of 2003. Although this program was similar in concept to AdSense, there was no automated way of participating. Each webmaster negotiated a deal directly with Google, and websites that served less than 20 million page views per month were not welcome to participate. As Google grew, they began to see how much money they were leaving on the table by excluding the smaller sites, which greatly outnumbered the sites serving over 20 million hits that were willing to serve other people’s ads. Their answer to that problem was AdSense which has no minimum traffic requirements and is open to all sites meeting Google’s content and decency requirements. How much can you make running Google AdSense? The answer to that question depends upon three factors: 1. How much traffic your site draws 2.How many visitors click on your ads 3.How much those ads pay per generated click With some ads paying as much as $5 or more, it’s possible that you can generate a serious income with AdSense. There are relatively well documented cases of some people earning as much as $500 per DAY and more. Numbers like that are rare exceptions however. Even so, there is no reason why you can’t earn somewhere around $1,000 per month, or more, once you get the hang of it. How to get started using Google AdSense Make a visit to Google’s AdSense Site (https://www.google.com/adsense/) and sign up. Make sure that you read their Acceptable Use Policy and that you follow their content requirements. Google has their own “AdSense Police” who will have no problem booting you out of the program if you fail to walk the line. Using Google AdSense on your site is like collecting free money. There’s no reason not to do it and potentially thousands of dollars worth of reasons to do it. About the author: Diane provides marketing and internet profit tips. For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com Email : deeljeabiz@gmail.com

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11/19/2008 11:01 AM

Follow Google's Advice for Better AdSense Performance (WebProNews)

Google has been providing tips for optimizing AdSense ads to enhance their performance. The company has provided a three-part video series on this subject, which it has just released the final installment for. read more

11/20/2008 10:08 AM

Publishers' Top Requests to Google AdSense Are... (Search Engine Roundtable)

A WebmasterWorld thread is gathering the top 5 publisher requests to be shared with Google's AdSenseAdvisor. Forum member participation is building up, with the following requests being made thus far: Ability to block more than 200 sites in the Competitive Ad Filter Ability to block by keyword in domain name. The example used is that a publisher wants to block spammydomain.com and ...

11/18/2008 08:23 AM

Google Promises They Don't Cap AdSense Earnings (Search Engine Roundtable)

We have questioned if Google limits how much an AdSense publisher can earn in the past. We even ran a poll where the majority of publishers felt Google did not have a glass ceiling for AdSense earnings. Now, a WebmasterWorld thread pulls out a quote from the new AdSenseAdvisor that Google does not cap publishers. Let me quote you: I 100% guarantee that there are no earnings caps on ...

11/21/2008 06:01 AM

Yahoo and AOL talking again (VNU Net via Yahoo! UK & Ireland News)

Yahoo is to continue the talks it started with Time Warner's AOL business earlier this year, according to a fresh wave of media reports.

11/21/2008 07:56 AM

Indian students in US pioneer photo embedding in videos (Deccan Herald)

The Stanford University researchers, computer science graduate students Ashutosh Saxena and Siddharth Batra, and assistant professor Andrew Ng, say the technology will have many uses...

11/21/2008 06:09 AM

Guy Kewney (Personal Computer World)

If Microsoft really is ready to accept that it has no long-term future in selling software licences, it becomes important to understand what the alternatives are. And so it was that I was shown figures for just how many billions of dollars Microsoft makes from advertising.

11/20/2008 07:41 PM

Extreme Makeover: Photos Realistically Embedded Within Videos (Science Daily)

Stanford artificial intelligence researchers have developed software that makes it easy to reach inside an existing video and place a photo on the wall so realistically that it looks like it was there from the beginning. The photo is not pasted on top of the existing video, but embedded in it. It works for videos as well; you can play a video on a wall inside your video.

11/20/2008 03:16 PM

Google Makes Improvements to Ad Manager (WebProNews)

If you are not familiar with Google Ad Manager , it is a tool that lets web publishers organize their ad booking. It lets you use data from past campaigns to estimate how many impressions you need to sell to make your goals. read more

11/19/2008 08:00 AM

Ooyala Launches Innovative Video Advertising Feature Set (Business Wire via Yahoo! Finance)

MOUNTAIN VIEW, Calif.----Ooyala, Inc, a leading global online video platform provider, is announcing the launch of Ooyala Backlot™ Ads. This feature simplifies the process of monetizing online video content by enabling easy ad integration with major ad servers and ad networks such as YuMe, Tremor, Doubleclick, Lightningcast, and Google AdSense for Video.

11/20/2008 04:01 PM

New Paid Links Service Sparks More Debate (WebProNews)

Quite a storm of debate has erupted over a new service called InLinks - essentially a paid text link service that allegedly makes it hard for Google (and other search engines) to detect them. And mouths of  Internet marketers begin to salivate. read more