|
Whats Google AdSense?
The Easiest Way To Have A Google Adsense Accoun...
Google AdSense: 7 Tips For Creating Sites That ...
Easy Steps To Hands Off Passive Income
AdSense is Stupid When...
Affiliate Marketing vs. Google Adsense: Let the...
Make Money Quick With Google Adsense
6 Easy Ways to Increase your Adsense Revenue
Adsense – When should you use it?
Where’s the best place to put Google Adsense Ads?
Google Adsense Page Positioning
How to Make Every AdSense Ad on the Google Netw...
6 steps to Adsense Domination
Google AdSense – The text link ad with clout
The Greatest Internet Marketing Strategy Using ...
Adsense – The Powerful Passive Income Generator
Treble your Adsense Income in 60 MInutes
Adlink Success - A New Advertising Style From G...
When AdSense Goes AWOL
Google AdSense and Blogs
The Basics of Making Money with Blogs And AdSense
The Evolution of Google AdSense
Are you using both sides of the GoogleCoin?
Meet Adwords, AdSense’s Fraternal Twin
Google Adsense
Winning the (r) Google AdSense War
Tips for maximizing Your Google AdSense Revenues
10 Great things NOT to do with Google AdSense
How to Help Google Make up its Mind
Blogging for Dollars
A Smart Trick for Attracting Higher Paying AdSe...
Getting Approved by Adsense in a Jiffy…
Traffic Arbitrage- The new kid on the block
Adsense - 7 keys to empire?
Five Knockout Affiliate Tips
Is Your Site a One Trick Pony?
A Niche Marketing Model In Three Easy Steps: Ke...
6 more free steps to making money online
Gaga over Google Adsense
Concentrate on what's important...
|
| Winning the (r) Google AdSense War |
by: Willie Crawford
Some owners of content sites are earning four and even five-figure incomes per month selling "nothing." They're doing this by selling their targeted traffic to other websites through Google's AdSense program.
If you're not familiar with (r)AdSense, it's where (r)Google pays website owners ("publishers") to run ads on their sites. Google accepts paid ads from advertisers, and then shares this revenue with the publishers who allow these ads to be displayed on their sites. They pay based upon clicks generated from the publishers' sites.
Many publishers have discovered that running Google AdSense ads is more lucrative, and less trouble, than marketing their own products or services. So an entire industry has sprang up around monetizing websites using AdSense and other pay-per-click programs.
The "industry" is mature enough that seminars are even held that teach how to best monetize your content sites. I'll be attending a seminar, in New Orleans, Louisiana, on September 9th - 11th, 2005, that has this very focus. You can read more about it at: http://WillieCrawford.com/new-orleans-seminar.html
Since MOST people I've communicated with aren't earning four or five-figure incomes per month, let's examine how you increase your chances of earning these amounts.
First of all, your website has to be on a topic (a niche) where people are spending lots of money. There are niches where advertisers often spend $40 - $50 per click... just to get visitors to their websites. Obviously, these visitors buy "things" on these websites that make it worthwhile to pay that much for the traffic.
In case you're wondering what keywords any "sane" marketer would spend $50 on a single click for, read on...
Certain visitors to websites, that later convert to customers, could literally be worth thousands, even millions, to marketers. These marketers know the lifetime value of their visitors, and have the conversion rates calculated! Markets where customers can be this lucrative include legal/lawsuits, medical, higher education, real estate, new and used vehicles, investments, travel, and products offering residual income. There are many others.
I actually have a list of over 9000 keywords that I consult when building a new site, or optimizing an existing site. Doesn't it makes perfect sense to create sites that attract visitors with a high value-per-visitor?
You can grab a copy of my list along with a few personal notes on how to monetize these high-value keywords at: http://9000TopPayingKeywords.com
The keywords on the list above range from 93 cents to $108 per click. There ARE higher priced keywords but you probably don't want to focus on them since the competition can be incredibly cutthroat. There are niches where your competitors will actually sabotage your efforts. Money does that to some people :-)
It makes economic sense to build a site around topics where people are actually spending money already.
It makes sense to target a market where people have money to spend - and they expect to spend it on products similar to yours. In that sense, you can even set up site designed to generate traffic for governmental agencies, foundations, charities, etc. It's all about getting in front of the traffic and then re-directing that traffic to those willing to pay for it.
When setting up content sites, it's important that you not violate the terms-of-service at the pay-per-click management firm that you plan on using. For example, Google actually tells you that you should not build sites just for their AdSense program. Yet, they need sites to display their customers' ads in order for their program to work.
It's a delicate balancing act. Google wants to deliver relevant clicks to their customers. They know that traffic coming from "junky" or "spammy" sites may not convert as well for their customers. This would lower their customers ROI, and lead to many unhappy customers. This would drive Google's customers to their ever-growing competitors.
Google wants webmasters that have quality, targeted traffic to run AdSense Ads. When you set up a free blog on Google's Blogger.com they even have the AdSense invitation "programmed" into the signup process.
So how DO you win the Google AdSense War and get your share of that multi-billion dollar advertisers' revenue stream? You build high-quality content sites that focus on niches where people are spending money. It's as simple as that. You let those already doing it teach you what works best - it's a easy as that!
About the author:
Willie Crawford has taught PROVEN Internet marketing
techniques to thousands of successful Internet
entrepreneurs since late-1996. Grab a free copy of
his comprehensive, 20-Lesson Internet Marketing
Success Course now at: http://WillieCrawford.com
|
